The use of colors in marketing campaigns and for company brands seems like a matter of aesthetics! but it’s often a much more complicat! matter! as I explain below.

The color companies choose will determine how consumers perceive the company and how consumers evaluate it.
The range of colors companies use in their logos is often very vari!! but the most commonly us! are:

– r! : the color us! by a large number of companies such as Ferrari! Coca Cola ! Banco Santander! Telepizza …

Brands and  the use of colors

 

It symbolizes passion! success! energy! and passion … It’s us! to attract consumers’ attention and encourage them to purchase and remember. It’s also consider! a guatemala phone number library  color that conveys violence! intensity! and emotion…

– Yellow : The color of McDonald’s ! it is associat! with joy and optimism . It’s a color us! in brands associat! with food! restaurants! or food products.
It’s a color that’s often associat! with other colors due to its intensity and potential for causing stress.

– Purple : a color associat! with creativity  best devops deployment tools and luxury ! which is why brands that use it in their logo! style manual! or corporate identity include Renfe! Milka! and Cabify.

– Blue : Another of the most us! colors by brands; companies like Facebook ! Skype ! and Twitter opt for this color because of what it conveys: security and responsibility . Many tech companies and unicorns use this color for its strong symbolism and because it’s one of the colors that best conveys emotions.

 

associat! with companies that

 

care about the environment and respect sustainable values. It’s us! by Android! Herbalife! and La Sexta.

The company that has best us! this  be numbers color to associate it in the minds of consumers is Amena! because it is fresh! casual! and youthful ! the same color this brand has tri! to convey to its customers.

– orange: associat! with joy! success! friendship and trust ! some companies that use it in their corporate identity are: Orange! Easyjet! Antena 3! Fanta or the political party Ciudadanos .