SEO stands for Search Engine Optimization which is a strategy to increase website traffic by optimizing the website so that it has the highest ranking in search engines such as Google. A website that has been optimized with SEO techniques will be found by potential consumers if they enter keywords or keywords related to your brand or business. The website SEO services usually provided by the Best SEO Services have at least the following services: Performing optimization using On Page SEO techniques Conducting Keyword Research that is in accordance with the client’s product or industry Creating marketing content in the form of SEO articles Providing Reports and Analysis results on the SEO work that has been done Also Read: 5 Best Ways to Increase Your Instagram Engagement Best SEO Services In terms of choosing the Best SEO Services, you must pay attention to the following things, so that your website is safe and its SEO ranking is guaranteed. #1. See Company Reputation Currently, there are many who offer trusted SEO Services. However, many are also not legal entities, aka individuals, so it is difficult to ensure security during the work. For that, it is better for you to choose the best SEO Services from a company engaged in the Digital Marketing Agency field. Like SeputarMarketing which has experience in providing digital marketing services. #2. What Services Are Provided Many offer Professional SEO Services but in fact use Black Hat SEO practices, namely SEO techniques that are not in accordance with Google’s rules, so that they can endanger the website’s ranking and the brand’s reputation itself. So make sure to find out what services are provided, so you can assess whether they are reasonable and safe? Can they provide Guaranteed SEO Services that guarantee successful optimization? #3. See the SEO Results of their Website The third way to see if they are able to provide the Best SEO Services is to see the SEO results from their own Website. Can you find their website by typing in keywords related to “SEO Services” or their business fields such as “Digital Marketing Services” or “Digital Marketing Agency” and so on. That way you can see for yourself the results of their work in optimizing the website. However, there are also many agencies that do not use SEO strategies to promote their business, but use other marketing strategies. If so, you can ask for a portfolio of their SEO work on previous clients. It is important so that you get the results you expect. #4. Reasonable Price Never be tempted by offers of Cheap SEO Services that promise website indexing in a relatively fast time frame. Because SEO strategies take at least 3 to 6 months for a website to be indexed by Google. Cheap SEO prices also need to be suspected as Black Hat SEO methods or as SEO services that are not guaranteed and provide significant results. For that, prioritize your main goal of using the best SEO Services, namely to increase website visibility and generate traffic that has the potential to be converted into customers.
You must remember, in marketing a new product, the marketing strategy used must certainly be different from products that have been on the market for a long time. This is because potential consumers are not yet familiar and do not know the product. For that, you must use several strategies and extra budget to introduce the new product, one of which is in the following way: Also read: Looking for the Best SEO Services for Your Website? Here’s the Solution #1. Create a Teaser A teaser or commonly called a preview is a brief review of a new product or business that you will launch and show to potential consumers. Teasers can be made with a variety of creative media with the aim of making potential consumers curious. This makes them wait for the launch of your new product or business. Teaser media is also very diverse, ranging from landing pages, video marketing, social media, brochures, or through organizing events. The same as a film that will be shown, you will definitely be filled with teasers for 1-2 months before the screening date. An attractive teaser that is promoted massively will make potential consumers come and be ready to buy your product. #2. Create a Landing Page A landing page is not only a teaser media for a new product or business that will be launched. A landing page is a more practical, easy but powerful version of a business website to generate website visitor traffic. A landing page can provide a complete picture of the product or business that you will offer, so that potential customers who have seen the teaser will better understand what they are waiting for. In the landing page, you can also collect potential consumers by asking for their personal data such as name, email address and even cellphone number #3. Launching Event Creating a launching event is indeed one of the most effective ways to start branding, promoting and selling your new product. For that, prepare the most interesting, informative and of course interactive launching event. Remember, at the event you can meet potential consumers face to face, so the launching event is their “first impression” of your business. Don’t just focus on introducing products in terms of features and advantages, but also show the benefits of using the product for consumers. And so that the launching event runs lively and without obstacles, you can use the services of an experienced event organizer. Also, don’t forget to invite the media to cover the event, so that more audiences hear about the launch of your new product. In the launching event, you can also invite a number of public figures or other influential figures to be more convincing. Also create games or quizzes with prizes to create engagement with potential consumers who attend. # 4. Collaborate with Social Influencers Social influencers are known for their ability to promote a product to their followers more naturally. For that, work with influencers who are suitable to represent your product. Invite them to the launching event and give them free products so they can review the product. By seeing reviews and testimonials from an influencer, potential consumers will get to know and trust your product better. Especially for a new product, usually people will still wait for other people to use it first and see how they react. If they are satisfied, then people will dare to try too, because basically people don’t want to be ‘guinea pigs’, right? #5. Discounts and Trials Because potential consumers have the same fear or doubt about a new product, then by providing various promos, discounts and even product trials, they will feel safe to spend some money on your new product. By providing product trials / samples also increases the trust of potential consumers in your product, because they don’t feel like they are ‘buying a pig in a poke’, because they have tried the quality of the product offered themselves. Also Read: 5 Best Ways to Increase Your Instagram Engagement #6. Promotion on Digital Media Reaching potential consumers for products / services faster and wider, of course, cannot beat the promotion strategy on digital media. Especially for new products that still require high brand awareness (awareness of your brand). For that, implementing a digital marketing strategy is the right effort to build a brand and promote new products. The marketing channels and platforms used can also vary and can be combined to get maximum results. For example, by creating an official brand website, running social media marketing activities, and advertising digitally. All of these can increase.
